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News & Event

Beautyworld Middle East

May 27 - 29, 2014

Our team attended the Beautyworld Middle East exhibition that took place on May 27th to 29th, in Dubai last week. We had a great time checking out all the inspiring new launches and the innovative advances of the Beauty Industry.  What were our favorite new products you wonder? We really liked the ammonia free hair colors with keratin for a straightening effect, as well as the face & body-whitening sprays with SPF for an instantly even toned & brighter look.